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Paula Bruno.Founder & CEO, Intuition Media Group Connect with Paula

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Work with Intuition Media Group.

Paula leads Intuition Media Group, an independent, 100% women-run influencer and creator marketing agency. Brands, CMOs and agencies come to us for creator programs that earn credibility, not just impressions.

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Intuition Media Group graphic: the agency logo with its founding facts, est. 2008, 100% women-run, independent
Intuition Media Group clients include
  • Canon USA
  • Hyundai
  • TikTok
  • GoDaddy
  • Washington Prime Group
  • Kobrand Wine
  • The FDA's Real Cost

What we do.

From creative strategy through measurement and reporting, for B2C and B2B brands across TikTok, Instagram, YouTube and LinkedIn.

intuitionmediagroup.com →
  • 01

    Creative Strategy

    We define your brand's cultural role, identify audience tensions, and establish influencer positioning and success metrics. From there, we design channel strategy and content distribution across platforms.

  • 02

    Creator Campaigns

    Campaigns built through rigorous creator identification, vetting, and long-term relationship management, prioritizing audience trust, creative reliability, and brand alignment.

  • 03

    Experiential

    In-person creator activations that build cultural momentum and generate earned visibility.

  • 04

    Paid Media Amplification

    Extending campaign reach through paid amplification while preserving the integrity of the message.

  • 05

    Measurement & Reporting

    Powered by CreatorIQ and advanced analytics: end-to-end visibility into creator performance, audience behavior, and cross-channel impact.

The IC4 Model by Paula Bruno: Cultural Intelligence, Creator Collaboration, Campaign Architecture and Continuous Optimization, as a continuous loop

The IC4 Model™.

Paula's proprietary framework. Not a checklist, not a funnel: a continuous loop that keeps brands culturally relevant, credibly partnered and measurably effective.

  • 01

    Cultural Intelligence

    Understanding where your brand actually belongs. Before selecting creators or platforms: the cultural signals shaping the category, audience values and tensions, and the creators and communities driving real influence. A Creator Alignment Score prioritizes partnerships on cultural fit, not surface-level reach.

  • 02

    Creator Collaboration

    Turning creators into partners, not placements. Shaping ideas with creators, not for them: creator-led storytelling over brand scripts, long-term credibility over one-off activations.

  • 03

    Campaign Architecture

    Cultural relevance, engineered to perform. Aligning creative freedom with strategic guardrails, platform behavior with audience intent, and cultural storytelling with brand objectives.

  • 04

    Continuous Optimization

    Culture doesn't stand still. Neither do we.. Quantitative KPI analysis, qualitative social listening, creator feedback, and brand and business shifts, so campaigns evolve without losing audience trust.

The full IC4 Model™ →

Who we work with.

  • Brand marketers & CMOsEvaluating or rebuilding creator and influencer programs, and holding them to performance standards.
  • AgenciesPartners who want to white-label creator services under their own brand.
  • B2B brandsBringing creator marketing to LinkedIn and beyond, with the same rigor as B2C.
  • Long-term partnersPrograms that compound over years, not campaigns that spike and disappear.

What clients say.

About Intuition Media Group.

“Intuition Media Group's knowledge of influencers is unparalleled. Regardless of what vertical we're looking to activate within, they bring varying levels of influence, amplify our digital successes, and help our team develop relationships with the right audience.”
Jenny HeinrichSVP / Director Influencer Marketing, Edelman Digital
“We've worked with Intuition Media Group for nearly a decade — and that tenure says everything. They manage our social presence and influencer programming for Louis Jadot with the kind of consistency, cultural fluency, and strategic depth that only comes from a team that genuinely understands our brand. They don't just execute campaigns. They protect the integrity of what we've built and help us reach new audiences in ways that feel earned and authentic. Intuition is a true long-term partner.”
Elizabeth GillepsieDirector of Social Media & Influencer, Kobrand Corporation
“Intuition Media Group is the first agency I will look towards to help conduct our influencer partnerships and campaigns. They were extremely timely and always on top of the relationships to ensure we didn't miss anything. Not only did they help us reach our impression goal for the campaign, they also tripled it. I would highly recommend their services to anyone!”
Haley UzelacSenior Brand Social Manager, Influencer Marketing, GoDaddy Inc.
“Intuition Media Group is our trusted influencer marketing partner. They are a pacesetter in the industry. Their skilled and experienced team is incredibly diligent and thoughtful when it comes to building strategic marketing campaigns that deliver and exceed business objectives while creating buzz and generating excitement. I consider them strategic thought partners, always willing to brainstorm, share up-and-coming trends, and creatively problem-solve. They are client-first in their approach and take great pride and ownership in executing with excellence. I'd highly recommend Intuition Media Group. You'll be in the very best of hands.”
Jennifer MorettiChief Marketing Officer, Washington Prime Group Inc.
“Our experience with Intuition Media Group has been nothing short of amazing. Our entire team is very pleased with their services and especially their attention to detail, outstanding customer service, and all-around great process from beginning to end. We would not hesitate to recommend their services.”
Jared ShellVP Account Director, BBDO New York

Let's talk creator marketing.

Brand, agency, conference or podcast? The fastest way to reach Paula is on LinkedIn.

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